Quality Lost…

I was driving the other day, and pulled up next to a van advertising for a car wrap distributor. I noticed that the background was a photo that was lo res. I wish I could say that this was the first low res image that I have seen in public, but its not.

I don’t know what is going on in the world of graphics where a “piece” gets through all the channels of production, proofing, and printing and some one says yep that looks “good enough”. I remember when I started in design, if a low res image went out, everyone who worked on it would be punished.

I think somewhere down the line of programs making it easier for people to be “designers”, the quality of work has become less important.

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